MARCA has once again joined forces with MADCUP as a media partner following the signing of an agreement between both organizations. This strategic alliance consolidates the sports media outlet as a premier partner for the second edition of SPORTS SUMMIT MADRID SSM and the sixth edition of MADCUP FOOTBALL MADRID. The agreement reinforces the shared commitment of both organizations to promoting and increasing the visibility of sports in all its forms, supporting both grassroots sports development and the growth of major sporting events and the sports industry at both national and international levels.

Representing MADCUP and SSM at the signing ceremony were Pepe Ortiz, General Director of MADCUP and SPORTS SUMMIT MADRID, and María Benzal, Director of Institutional Relations and Commercial Affairs at MADCUP. Representing the sports publication were Juan Ignacio Gallardo, Director of MARCA; Gema Monjas, Business Director of MARCA; and Adrián Carrión, Marketing Director of MARCA.

In just a few weeks, the Community of Madrid will become the main stage for sports in all its dimensions. On June 17 and 18, Hall 8 at IFEMA Madrid will host the second edition of SSM, the leading meeting point for the sports industry and its related sectors, where professionals, companies, and institutions will be able to discover the latest industry developments while creating new business and networking opportunities.

Just one day later, from June 19 to 24, the sixth edition of MADCUP FOOTBALL MADRID will take place, bringing together hundreds of national and international teams across various venues and football fields throughout the Community of Madrid, further establishing the capital as the global epicenter of grassroots football.

Through this agreement, MARCA strengthens its commitment to fostering young talent and supporting the growth of grassroots sports, backing MADCUP and SPORTS SUMMIT MADRID in their mission to promote sports in all its forms and convey essential values such as effort, discipline, and teamwork.